Terms of Service

Effective Date: January 1, 2026

These Terms of Service ("Terms") govern access to and use of the PAN™ (Parent Ambassador Network) platform, related websites, and services (collectively, the "Service") provided by North Star Marketing-Communications, Inc., doing business as Tassel® ("Tassel," "we," "our," or "us"). By accessing or using the Service, you agree to these Terms.

1. Acceptance of Terms

By creating an account, accessing the Service, or clicking a link within a Service communication, you agree to these Terms and to our Privacy Policy, Acceptable Use Policy, and Cookie Policy. If you are using the Service on behalf of a School, you represent that you are authorized to bind that School.

2. Eligibility

The Service is intended for use by adult employees of subscribing Schools, adult Parent Ambassadors, and adult prospective family members. You must be at least 18 years old (or the age of majority in your jurisdiction) to create an account or communicate through the Service.

3. Accounts

Certain features require an account. You are responsible for the accuracy of the information you provide, for maintaining the confidentiality of your credentials, and for all activity under your account. Notify us promptly at andy.lynch@tasselmarketing.com of any unauthorized use.

4. Authorized Users

Schools determine who is an Authorized User of their PAN™ account, including school employees and Parent Ambassadors. Each Authorized User must comply with these Terms. Schools are responsible for the acts and omissions of their Authorized Users.

5. School Responsibilities

  • Selecting, training, supervising, and removing Parent Ambassadors.
  • Managing account access and permissions.
  • Ensuring that information uploaded to or shared through PAN™ complies with FERPA and other applicable education, privacy, and safeguarding laws.
  • Obtaining any consents required from parents, students, and ambassadors.
  • Making admissions decisions and enforcing enrollment policies.

6. Parent Ambassador Responsibilities

Parent Ambassadors communicate on behalf of their School. They must follow the School's policies, communicate respectfully and honestly, safeguard prospective family information, and refrain from making admissions promises or representations they are not authorized to make.

7. Prospective Family Use

Prospective families may use the Service to inquire about a School and communicate with Parent Ambassadors. Information shared through the Service is handled on behalf of the School and subject to the School's policies and our Privacy Policy.

8. Acceptable Conduct

All users must comply with our Acceptable Use Policy. In summary, use the Service lawfully, respectfully, and for its intended purpose.

9. Prohibited Uses

You may not (and may not permit anyone else to): access or use the Service to violate any law; harass, threaten, or defame others; misrepresent your identity or affiliation; send spam or unauthorized solicitations; upload malware; reverse engineer, decompile, or attempt to derive source code; probe, scan, or test the vulnerability of the Service without written authorization; share credentials; infringe intellectual property; upload offensive or illegal content; or use the Service to compete with Tassel.

10. Intellectual Property

Tassel and its licensors own the Service, including all software, designs, trademarks, logos, and content we provide. Subject to these Terms, we grant Schools and their Authorized Users a limited, non-exclusive, non-transferable, revocable license to access and use the Service during the subscription term. No other rights are granted.

11. User Content

You retain ownership of content you submit to the Service ("User Content"). You grant Tassel a worldwide, non-exclusive, royalty-free license to host, store, reproduce, display, adapt, and transmit User Content solely as needed to provide, secure, and improve the Service. Schools own their School Data as described in the School Subscription Agreement.

12. Feedback

If you send us suggestions or feedback, you grant us a perpetual, irrevocable, worldwide, royalty-free license to use it without restriction.

13. Third-Party Services

The Service may integrate with or link to third-party services. Your use of those services is governed by their terms and privacy policies. We are not responsible for third-party services.

14. AI Features

PAN™ includes AI-assisted capabilities such as suggested responses, writing assistance, draft messages, summaries, and recommendations. AI-generated content may be inaccurate, incomplete, or inappropriate. You must review AI-generated content before sending or acting on it. You remain responsible for all communications, decisions, and actions taken based on AI output. AI output is informational only and is not legal, educational, admissions, or professional advice.

15. Availability

We work to keep the Service available but do not guarantee uninterrupted or error-free operation. The Service may be temporarily unavailable due to maintenance, upgrades, or events outside our control.

16. Suspension

We may suspend access to the Service, in whole or in part, to address suspected security, legal, or acceptable use issues, or non-payment by a School.

17. Termination

These Terms remain in effect until terminated. A School's subscription is governed by the School Subscription Agreement. We may terminate or suspend your access if you materially breach these Terms. On termination, your right to use the Service ends immediately. Sections intended to survive (including intellectual property, disclaimers, limitations of liability, indemnification, and governing law) will survive termination.

18. Warranty Disclaimer

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE." TO THE MAXIMUM EXTENT PERMITTED BY LAW, TASSEL DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE. TASSEL DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE.

19. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, TASSEL AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AGENTS, AND LICENSORS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR RELATING TO THE SERVICE. TASSEL'S AGGREGATE LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICE WILL NOT EXCEED THE GREATER OF (A) THE AMOUNTS PAID BY THE APPLICABLE SCHOOL FOR THE SERVICE IN THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100).

20. Indemnification

You agree to defend, indemnify, and hold harmless Tassel and its affiliates from and against any claims, damages, liabilities, and expenses (including reasonable attorneys' fees) arising out of your use of the Service, your User Content, your violation of these Terms, or your violation of any law or third-party rights.

21. Governing Law

These Terms are governed by the laws of the State of Louisiana, without regard to its conflict of laws principles. The United Nations Convention on Contracts for the International Sale of Goods does not apply.

22. Dispute Resolution

The parties will attempt in good faith to resolve any dispute informally by contacting andy.lynch@tasselmarketing.com. If a dispute cannot be resolved within 30 days, either party may bring an action in the state or federal courts located in the State of Louisiana, and the parties consent to the exclusive jurisdiction of those courts. Each party waives any right to a jury trial.

23. Changes to Terms

We may update these Terms from time to time. We will update the Effective Date above and, for material changes, provide additional notice through the Service. Continued use of the Service after changes take effect constitutes acceptance of the updated Terms.

24. Contact Information

North Star Marketing-Communications, Inc. (dba Tassel®)
[Company Mailing Address]
Email: andy.lynch@tasselmarketing.com